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Technology > A/B Testing
Split Dragon A/B Testing

Use Split Dragon to launch your A/B testing campaign and sell more with winning listings.

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Which of these listings is the most profitable?

Did you guess it right?


If you’re not A/B testing, you’re just guessing.

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Image Test

Marketplace giants weren't built on guesswork

Get the most out of your store’s data by ditching manual tests with Split Dragon’s A/B testing tool.

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Go from this...

Consolidating your store's data using manually exported Seller Center reports & spreadsheets
Manually changing listings daily & doing your own calculations
Relying on inaccurate statistics & timeframes to optimize your marketplace performance

To This

Enjoy instant access to algorithmic, automated, & accurate statistics so you can save time on planning & focus on selling
Let Split Dragon automatically calculate winning listings so you can climb to the top of search rankings using 100% data-driven changes.
Back every decision with accurate data and stay one step ahead of your competitors with confidence.
How It Works

It's as easy as A/B/C

Here’s how you can launch your own marketplace campaign in just 3 steps.

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1Customize your listings

Set up various images, product descriptions, and prices for your products.

2Schedule your campaign

Sit back & let us do the hard work.

Just pick a date & time for your launch and we'll automatically update & rotate through your listings.

3 Sell winning products (literally!)

Our A/B testing tool will select the most profitable listing based on real-time statistics.

You can then publish the winning variant & expect the sales to stream in.

So How Does it Work?


Create Multiple Tests

Make small changes your original product listing with a new product image, price, or product title.

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Schedule the Campaign

Our software periodically updates your product listings, rotating through your variants. Sit back and let us do the hard work.

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Find a Winner

system pulls data from your seller center account via API and determines a statistically significant winner. You can confirm this winner as your new product listing data and anticipate more sales and profits.

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Most Common Questions

Do Lazada & Shopee allow A/B tests?

Why should I split test my products?

What fields can I test?

Can I edit my product listings during a test?

What if my listing is already optimized?

Trusted by 3k+ Brands, Sellers, and Agencies

What our customers say

Nourvie Addulla Lazada Malaysia Seller

“ As a small white label brand competing against big brands inside Lazmall, I had a hard time competing for search rank position and the marketing strategies against my competitors in the Beauty Category. That's when I found Split Dragon. Together with their very helpful customer service I was able to track my competitor automatically and take action everytime they lowered their prices and offers new vouchers. Now, my product is number 1 in search ranking for the keywords "Vitamin C Serum" and "Anti-aging serum" and overtook big brands. ”

MaxiFritz_Beauty Essentials Shopee PH Seller

“ I started selling only in Shopee 21 days ago. I had no sales from the start up to week 2 when I subscribed to Split I just followed their suggestions how to optimize my listing. After 4 days of optimization, my product is already in page 2 and now I am averaging 12 orders per day. Thank you Split Dragon. ”

Roberto Weiser Lazada Seller

“ I am a startup owner in Thailand and one of our sales channels for our product is Lazada. Being a non-Thai speaker it was very hard to get SEO right and stay above the competition. I hired SplitDragon to perform an optimization of my listing and they did a fantastic job! They provided me with all the SEO optimizations and copywriting and also taught me about how it all works in the process. All in a prompt and professional manner. I could see the results straight away as sales started to happen without even having paid search ads! Would definitely recommend their services and use them again. ”

Athena Fernandez Shopee Seller PH

“ Before, my products on Shopee does not reach page 1 in the search ranking, but after I optimized my listings with the help of Split Dragon, I saw a 3% increase in my conversion rate and my products have an increase of 23% in terms of traffic. ”

Anirudh Katragadda eCommerce Manager, Reckitt Benckiser

“ Split Dragon is the most advanced tool available for brands and sellers to manage their Lazada sales channel. The support and commitment from the team to deliver an outstanding customer experience has been terrific. ”

Alexander Oakden SEA Technical Platforms Manager, Google

“ Driving store performance is not easy in marketplaces as most simply push sellers to offer coupons/vouchers and sign up for campaigns to drive sales. Furthermore, without being data-driven on conversion rate optimization - it's very difficult to run efficient paid advertising campaigns.

Split Dragon's conversion rate optimization tools help sellers improve their campaign effectiveness and generate positive ROI. ”

Ken Leaver Former Head of Product - Lazada Seller Center

“ Split Dragon is a terrific weapon for sellers trying to optimize their conversion rates and sales by testing different product images and copy.
It is part of the next evolution of smarter sellers that we will see on Lazada. Sellers will need to find a way to stand out from growing competition. ”

Nate Shurilla Global Director of eCommerce, iProspect

“ It can be very difficult getting the right data from marketplaces to improve store performance. Split Dragon has been incredibly valuable to our brand clients selling on Lazada and Shopee.

Their platform alerts keep us ahead of the curve and give us valuable insight against our competition. I would strongly recommend Split Dragon to any serious Lazada or Shopee seller. ”

Khimi Cordero Lazada Seller

“Split Dragon is such a great help to my Business. It helps me to make my Customers more interested to my products and it leads me to make more sales.

A big thumbs up to Split Dragon!”

Chrizette Larin Commercial Director, JBN

“ Split Dragon is a powerful tool that gives my team almost immediate visibility into the quality of our client's product listings.

Before Split Dragon, it was very difficult to assess the actual benefit of our design changes and provide our clients with truly data-driven content/creative services. The data simply wasn't available before Split Dragon.”

Brian Li Lazada Seller, Malaysia

“ I saw my sales improve > 30% within 2 months of signing up. If online sellers are serious about Lazada, they need to use Split Dragon. There is simply no other tool like it for Lazada sellers.”

Your first A/B test, on us!

Enjoy access to Split Dragon’s A/B testing & a complete marketplace toolkit for 7 days, FREE.

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